The days of being “the local gym” are gone. Word of mouth is still the best way to spread your name, but it definitely isn’t the only way now. Gyms with an average facility and coaches can soar in popularity due to expert sales and marketing (I’m sure you can think of a few). In […]
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For years, gym owners have been told that their success hinges on one thing: Marketing. The advice is everywhere. “Market better, and you’ll grow your gym.” “Run ads, post on social media, and build a brand.” “If you’re not marketing, you’re not scaling.” The message is clear—marketing is a big part of becoming successful. And […]
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